Obviously, the main goal of any employee development campaign is to drive the transfer of of useful knowledge into the workplace. Studies have shown that this can be achieved much more easily by making engagement part of the CVB sales training strategy. It's therefore worth taking a look at the tips for designing an interactive program:
Make it Practical: This you could do by incorporating real-world scenarios or case studies into the syllabus. Both are ideal tools for making the audience not only to pay attention, but also develop an emotional link with the concept being discussed. You could even take this a notch higher by introducing a challenge. This will compel the audience to figure out solutions on their own, thus making the experience more meaningful in everyday life.
Go Micro: This involves breaking down the content into smaller modules that focus around the central learning objectives. You can then introduce an element of flexibility by making these accessible via mobile devices. This way, your employees will be able to balance training with their ongoing roles within the organization. It will also help them digest the information within a small time frame.
Inject a Good Dose of Humor: This is a great tool not only for connecting with an audience, but also encouraging their engagement as well. It's however worth noting that this only works when humorous elements are positive and relevant within a particular context. So be sure to exercise caution when weaving yours into your training.
Leverage Social Media: It wouldn't make sense to talk about engagement without mentioning social media. It's the perfect platform with which to engage your audience in between formal learning sessions. The only effort required on your part is to set up a forum for this purpose, plus a little more to cultivate a learning community.
Gamification: This is just a way of injecting a fun factor into concepts that would otherwise seem too boring in the eyes of the audience. This you could do by substituting overly-detailed presentation slides with game elements such as points, rewards and badges. The goal here is to break down complex subjects into smaller, swallowable pieces, all while giving learners an incentive to stay attentive.
Use Videos: There's no doubt that humans are visual creatures. In fact, studies have suggested that the average person processes visuals about 60,000 times faster than text. In other words, you can make your sales training courses much more effective by incorporating a few videos into the same. Not to mention that it will save you the cost of reproducing materials in print when there's need to update the content.
Just like a product needs advertising to succeed in the market, it's important that you give your employees an incentive to embrace your training program. And you don't have to reinvent the wheel to do this -- it's just a case of transforming a mundane learning session into an exciting experience. Take note that a bit of creative thinking might be required when weaving these ideas into your strategy.
Make it Practical: This you could do by incorporating real-world scenarios or case studies into the syllabus. Both are ideal tools for making the audience not only to pay attention, but also develop an emotional link with the concept being discussed. You could even take this a notch higher by introducing a challenge. This will compel the audience to figure out solutions on their own, thus making the experience more meaningful in everyday life.
Go Micro: This involves breaking down the content into smaller modules that focus around the central learning objectives. You can then introduce an element of flexibility by making these accessible via mobile devices. This way, your employees will be able to balance training with their ongoing roles within the organization. It will also help them digest the information within a small time frame.
Inject a Good Dose of Humor: This is a great tool not only for connecting with an audience, but also encouraging their engagement as well. It's however worth noting that this only works when humorous elements are positive and relevant within a particular context. So be sure to exercise caution when weaving yours into your training.
Leverage Social Media: It wouldn't make sense to talk about engagement without mentioning social media. It's the perfect platform with which to engage your audience in between formal learning sessions. The only effort required on your part is to set up a forum for this purpose, plus a little more to cultivate a learning community.
Gamification: This is just a way of injecting a fun factor into concepts that would otherwise seem too boring in the eyes of the audience. This you could do by substituting overly-detailed presentation slides with game elements such as points, rewards and badges. The goal here is to break down complex subjects into smaller, swallowable pieces, all while giving learners an incentive to stay attentive.
Use Videos: There's no doubt that humans are visual creatures. In fact, studies have suggested that the average person processes visuals about 60,000 times faster than text. In other words, you can make your sales training courses much more effective by incorporating a few videos into the same. Not to mention that it will save you the cost of reproducing materials in print when there's need to update the content.
Just like a product needs advertising to succeed in the market, it's important that you give your employees an incentive to embrace your training program. And you don't have to reinvent the wheel to do this -- it's just a case of transforming a mundane learning session into an exciting experience. Take note that a bit of creative thinking might be required when weaving these ideas into your strategy.
About the Author:
You can find a detailed overview of the advantages you get when you complete CVB sales training at http://www.destinationdr.org right now.
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